Led the design of digital visuals, creating engaging graphics and visual content for online campaigns and digital products. Actively participated in collaborative projects, contributing to team meetings and brainstorming sessions to develop effective marketing strategies. Integrated diverse cultural insights into marketing materials to appeal to a wide audience. Tailored content and visuals for different social media platforms to optimize reach and engagement.

As a versatile hybrid architect and UI/UX designer, I merge the tangible essence of physical environments with the finesse of digital interface design, crafting immersive and intuitive experiences. My proficiency lies in harmonizing aesthetic allure with user-friendly functionality, guaranteeing fluid and captivating interactions spanning both physical and digital domains.

Conducted comprehensive UI/UX and product design, focusing on identifying and prioritizing key areas for improvement. This led to a complete UI redesign and the end-to-end definition and design of crucial product areas, including initial designing, onboarding, learning experience, gamification, and progress tracking, to enhance overall user engagement and satisfaction.

Oversaw and directed national projects spanning over 400 square meters, from conceptualization to execution, with a focus on architectural construction. Led the development of project concepts, construction budgets, material assessments, and 2D-3D models, as well as the selection and management of contractors. Managed client relationships and sponsor interactions through regular construction site visits. Mentored and evaluated junior team members on technical and conceptual drawings. Additionally, handled project management duties including scheduling, direction, consulting, and analysis based on client needs.

Executed commercial architecture projects, adhering to diverse brand guidelines while overseeing budgetary constraints and prototyping architectural elements. Spearheaded the creation, marketing, and coordination of delivery for ephemeral architectural elements, including pop-up stores and permanent spaces. Managed material selection for production and orchestrated the disassembly, configuration, and placement of elements within the designated space.

Led construction, architectural, and interior design aspects of various projects, providing client and supplier management along with the creation of 2D and 3D plans. Directed and produced architectural visualizations including renderings, video renders, and AR/VR showcases. Consulted, supported, and guided architectural and interior design endeavors for commercial, corporate, and residential spaces across the LATAM region for Chevrolet Company. Established and distributed interior spaces following window dressing guidelines, while also designing real estate content for proposals and residential designs, providing supervision support for both residential and commercial projects.